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Prof. Ram Rao, Founders Professor

"The Certificate Marketing Program at UTD will allow practicing mangers to not only upgrade their marketing knowledge and skills but also to tap into the brains of some of the leading marketing scholars in the world. That is a plus for the DFW Metroplex community and it once again proves the commitment of the UTD School of management to make available the best educational opportunities to the widest possible audience."

- Prof. Ram Rao, Founders Professor

Objectives of the Program

• To help develop relevant marketing skills and philosophies

• To teach the latest trends and applicable techniques in the area of marketing management

• To enhance personal career growth opportunities and increase the inventory of immediate marketable skills

• To provide a forum to learn directly from some of the foremost academic and industry experts in their respective marketing areas

• To provide stimulating classroom discussions with a diverse group of recognized academics as well as business managers who bring real world experiences and perspectives to bear on a range of relevant marketing issues

• To provide an executive team experience in focused marketing group projects

• To enable 'over the weekend' networking opportunities with executives, managers, and entrepreneurs from a diverse group of companies, industries, and backgrounds

• To guide participants through a well- developed and realistic marketing simulation decision making game, a truly unique & rewarding exercise.

• To offer an invaluable "Graduate Certificate of Marketing" from the renowned marketing department at UTD's School of Management

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© 2004 The University of Texas at Dallas
Wednesday, 08-Aug-2007 21:58:14 CDT