Plain Text

On the cover:
Celebrating 10 years of publishing MANAGEMENT magazine.
Cover design by Miler Hung
VOLUME 10, No. 2 Spring 2007
Fundamental Assets
2 Professional MBA Program
John H. Ostdick
The Professional MBA is a core element of the SOM. Many students work full
time and attend classes part time. Their determination to succeed matches
the schoolÕs effort to give them the best in essential management
education.
8 Management Research Frontiers
One School of Management mission is to seek advancements in management
through research. Four SOM professors report on potential real-world
applications of their latest investigations.
10 With an Eye to Capital Markets
11 Valuable Rare Resources or Really Big Vanity Plates?
12 Maximizing the Benefits of Shared Data
13 Seeking Inventory Control Answers Via Research
17 Marketing Science Conference Fortifies the Bass Legacy
Patricia Schoch
Scholars from around the world met at UT Dallas at a forum the late
Professor Frank M. Bass helped bring to fruition.
20 Corporate View: A Decade of Positive Outcomes
Paula Felps
Haynes and Boone partner Terry Conner reflects on the mutual benefits the
Dallas-based law firm has reaped through its 10-year involvement with The
School of Management.
22 Leading the Way: Undergraduate All-Stars
Jeanne Spreier
SOM attracts more undergraduates than any other school on campus, and
those introduced here are outstanding examples of giving the best to and
getting the best from UT Dallas.
Departments
26 Donor Profile
28 Faculty News
32 Center News
34 Program Updates
45 Alumni Notes
47 Contributor Report

Advisores & Staff

Dean
Hasan Pirkul, Ph.D.
Executive Editor
Diane Seay McNulty, Ph.D.
Associate Dean for External Affairs and Corporate Development
Editorial Board
Varghese Jacob, Ph.D.
Steve Perkins, Ph.D.
David Springate, Ph.D.
Managing Editor
Patricia Schoch, Ph.D.
ASSOCIATE Editor
Kristine Imherr
Art Direction & Design
Peterson Ray & Company
PHOTOGRAPHY
Jim Reisch
Brian L. Wiest
ILLUSTRATIONS
Rob Colvin
Nicholas Wilton
WRITERS
Paula Felps
Jill Glass
Kristine Imherr
John H. Ostdick
Patricia Schoch
Jeanne Spreier
MANAGEMENT Magazine is a publication of The School of Management, UT
Dallas, in the autumn and spring for friends of the university. The School
of Management retains the right to determine the editorial content and
manner of presentation. The opinions expressed in this magazine do not
necessarily reflect official university policy.
© University of Texas at Dallas, 2007
UT Dallas is an equal opportunity
affirmative action university.